Randi is the Founder and CEO of Alternative Growth Streams, Inc., a company solely dedicated and committed to serving the marketing needs of the Alternative and Integrative healthcare practitioner.
For more than 25 years, Randi Drinkwater has successfully spearheaded and delivered high-impact, turnkey marketing solutions that are analytically and strategically focused for such global companies as IBM, Cisco Systems, and WorldCom/MCI/UUNet as well as the company she founded, Core Potential Marketing. Randi specializes in helping her clients develop and execute laser-focused, strategic marketing roadmaps designed to deliver a strong and measurable return. Ms. Drinkwater graduated summa cum laude, from Simmons College, with a BA in Advertising with distinction. She is well known and respected throughout the industry and is the recipient of the BPAA Atlanta Peach Award for marketing excellence and a Southeast Addy Award showcasing her expertise in multiple-touch, direct marketing campaigns. Randi is actively involved in The Brain Trust, an organization for CEOs and a member of the grant committee for Atlanta Women’s Foundation. Randi is currently chronicling lessons-learned in her 25 years as a marketing guru for publication sometime in early 2008. She has been interviewed by such publications as Entrepreneur and speaks frequently on syndicated radio, addressing crisis communication strategies for businesses across the nation.
Read about Randi's personal journey...